The truth, Lego discovered, is that inn… 2020/04/24 – Posted in: 레고시리어스플레이

The truth, Lego discovered, is that innovations need not only to exist synergistically with each other, but also within the context of a company’s history, circumstances and core values.
Thinking “outside the box” almost put Lego out of business; it regained its footing when it began to think once again inside the box. Or in this case, the brick.

— WiReD UK 2013년 10월 9일자 기사 중에서…